Revenue Intelligence · Home Improvement

Most Remodelers Don’t Know
Where Their Revenue
Is Leaking.
The System That Shows You
What to Cut, Fix, and Scale.

Built on the same principles used by $100M+ remodelers.

Built for operators managing complexity at scale.

Most reporting measures activity.  Verisyn measures revenue. For the market it’s built for, nothing else does this.

Most companies scale spend. The best ones scale decisions.

$40M+
Marketing Spend
Analyzed
10+
Years in Home
Improvement
8-Fig
Operators We
Work With
Risk
Reduced
Decisions
Accelerated
Performance
Improved
Value
Delivered
HQ
$0
In wasted spend identified
Q1 2026 — Revenue Intelligence BriefLive Analysis
Net Revenue
$0
Avg CPA
$0
Net Close %
0%
Revenue by Source — Ranked by CPA
Kanvasser
$89K$740
Google LSA
$61K$1,120
Facebook Ads
$47K$1,380
HomeAdvisor
$21K$2,440
Intelligence Engine · Insight
Analyzing revenue distribution across 4 sources...
Budget Reallocation — Next PeriodAuto-Generated
KanvasserCalculating...
Google LSACalculating...
Facebook AdsCalculating...
HomeAdvisorCalculating...
Source-Level CPA Ranked Monthly
QoQ Delta Analysis Every Report
Budget Reallocation Prescribed
Full Funnel Lead → Revenue
Zero Conflicts Independent
Bath · Roofing · Solar Vertical-Built
Executive Decision Brief Client-Ready PDF
Starting at $997/mo
Source-Level CPA Ranked Monthly
QoQ Delta Analysis Every Report
Budget Reallocation Prescribed
Full Funnel Lead → Revenue
Zero Conflicts Independent
Bath · Roofing · Solar Vertical-Built
Executive Decision Brief Client-Ready PDF
Starting at $997/mo
The Problem

The systems you rely on
were never built
to show the truth.

Lead platforms show leads.
Agencies show performance.
Your CRM shows activity.

None of them show what actually drives revenue.
So decisions get made in the dark.

And that’s why wasted spend keeps compounding.

Over time, fragmented visibility quietly erodes operational confidence.

This is what that looks like in practice.

Lead Platforms

Cost-per-lead is not revenue.

It’s where most mistakes start.

The lowest CPL rarely produces the highest return. You’re optimizing for the wrong number.

Agency Reports

Agencies optimize for reports — not outcomes.

You’re seeing performance through their lens — not yours. It’s designed to justify the invoice.

DIY Spreadsheets

Spreadsheets are always behind reality.

Decisions get made before the data catches up. By the time you see it, the loss has already happened.

How It Works

Raw data in.
Revenue decisions out.

No dashboards.
No logins.
Just decisions.

A PDF lands in your inbox — you know exactly what to do next.

01

Your economics,
modeled correctly

Your true cost structure — CPL, commissions, margins — locked in before anything is analyzed.

02

Your data,
unified

Leads, demos, sales, cancellations — connected in one clean view across every source you operate.

03

Your business,
analyzed

Every source ranked. Every leak exposed. Every opportunity quantified.

04

Your next moves,
clear

An executive decision brief. Read in 10 minutes. Every page ends with a clear action — not just data.

Why Verisyn Wins

The only report
built to protect you.

Every other tool profits when you spend more.

Capability
Lead Vendor
Agency Dashboard
Internal Spreadsheet
Verisyn HQ
Know your true cost per acquisition by source
×
×
Limited
Track every lead to actual revenue
×
×
×
Quarter-over-quarter delta analysis
×
Limited
×
Prescriptive budget reallocation by source
×
×
×
Zero conflict of interestThe Difference
×
×
Built for home improvement economics
×
×
×
No software to manage. No upkeep required.
×

If your tools aren’t aligned with your revenue, they’re working against it.

Verisyn Plans

Most companies are losing more to misallocated spend
than this system costs per year.

One report. One decision. The system pays for itself.

For less than what you’re already wasting on weak leads,
we show you exactly what to cut, fix, and scale.

Most operators reaching the next level land in Verisyn Growth.

Verisyn Core
$997/mo
Monthly intelligence brief
No calls. No logins.
The brief, delivered monthly.
  • Retained revenue diagnosis sized in dollars
  • Lead source cost-to-revenue breakdown
  • Funnel rate diagnosis: set, run, close, cancel
  • Owner, date, and leading indicator on every action
  • Period-over-period accountability against prior recommendations
  • Monthly executive decision brief, PDF
Show Me My Revenue Gaps →
Verisyn Growth
$1,997/mo
Monthly brief plus
monthly engagement
The brief plus an analyst in the room every month.
For operators reaching the next level
  • Everything in Verisyn Core
  • Action sequencing for the period ahead, owned and dated before the session closes
  • Monthly 60-minute review session with Derwin Lucas
  • Email or Slack access between sessions, 2-business-day response
  • Priority delivery, brief lands first, review scheduled within five business days
  • Mid-period check-in if a leading indicator breaks before the next review
  • Decisions documented and carried into the next brief
Start with Verisyn Growth →
Enterprise
Custom
Custom intelligence engagement
scoped to your operation
Coverage across operations, divisions, or branded entities. Delivered under your brand if needed.
For multi-entity portfolios and white-label partners
  • Everything in Verisyn Growth
  • Coverage across multiple operations, divisions, or branded entities
  • Custom reporting cadence, weekly, biweekly, or aligned to your board cycle
  • White-label option for operators delivering intelligence to franchisees or portfolio companies
  • Quarterly strategic review with your leadership team
  • Tailored data integration with your existing reporting stack
  • Dedicated point of contact for in-period escalations
  • Pricing starts at $4,997/mo and scales with scope
Let’s Talk →

Verisyn Core & Verisyn Growth plans require a 12-month commitment. Billed monthly.
Built to pay for itself within the first 30 days.

Revenue Clarity Starts Here

Stop guessing.Start operating with clarity.

At some point, guessing becomes more expensive than knowing.

See a sample built from real contractor data.
Know exactly what you’ve been missing — before you spend another dollar.

No dashboards. No interpretation. Just clear decisions.

You’re already spending the money. This shows you where it should go.

$997/ month · starting price
Typically recovered in the first 30 days.

No guesswork. No wasted spend. Just clarity.

Show Me My Revenue Gaps